
This Week in Social Media (TWISM)
This Week in Social Media (TWISM) is the premier daily briefing for social media professionals who need to stay ahead. Delivered 4x weekly to 70,000+ subscribers, we provide competitive intelligence, platform updates, and strategic insights that help marketers navigate the ever-evolving social media landscape. Our content covers algorithm changes, new features across major platforms, trending strategies, and actionable tips that readers can implement immediately.
Who reads this:
Our audience consists of active social media marketing professionals concentrated in the US market (90%): - 30% Marketing Directors/CMOs – Senior decision-makers with budget authority - 30% Social Media Managers – Practitioners implementing daily strategies - 23% Founders & Entrepreneurs – Business owners managing their brand presence - 17% Content Creators – Professionals building audiences across platforms Subscribers work at leading agencies and brands, including HubSpot, Agorapulse, and Wistia. They're actively seeking tools and strategies to enhance social media performance, with high purchasing intent and authority to make buying decisions.
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Recent Issues
Check out our latest newsletter content
TWISM Weekly Impact Feed
Issue 4: Week 7 / 2026
TWISM Weekly Impact Feed Gravity Scale:
0-49 | 50-79 | 80-119 | 120+ |
|---|---|---|---|
Noise | Watch | Act | Critical |
This one's for Pro members.
You're reading TWISM because you need to stay ahead of social media shifts. Pro gives you the strategic layer: weekly executive briefings plus our full archive. For founders and leaders who make platform decisions.
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Pro members get:
- • Weekly Impact Feed: strategic analysis for decision-makers
- • Full archive access (free members see last 7 days only)
- • Cancel anytime
If you have questions please email phil@adly.news